When it comes to a brand photography session, your props aren’t just pretty extras—they’re storytelling tools. The right ones help connect the dots between who you are, what you do, and why it matters AND you want your personality to be a part of your session- it is what makes you YOU and will connect you to others (including your ideal audience!)
If you’re planning your session and wondering what the heck to bring, here are five purposeful props that elevate your visuals and tell your story.
This one’s a must. What do you actually use to do your work?
Don’t overthink it—if you touch it weekly, it probably belongs in the shoot in some way (and I will help you figure out how). These props help potential clients visually get what you do in a split second.
Think about what tools your audience associates with your service. Then show yourself using them—not just holding them.
Your logo. Your colors. Your vibe.
Bringing intentional, on-brand items adds cohesion to your photos. Consider:
These subtle nods make your images feel tailored and personal, not stock or generic.
This is where your brand stylist or designer can help you pull colors and textures that photograph well and feel aligned. I offer a hook up with a stylist as an add on to your session or included in my VIP experience!
People don’t just buy from brands—they buy from humans. A few personal touches make your images feel warm and real and connect you with your audience.
These help clients feel like they know you, not just your offer. They can see themselves with you in your space.
What’s it like to work with you? Bring in elements that reflect the experience or transformation.
The goal is to show the client journey, not just say “Buy from me”
These aren’t about what you do, but how you show up—your energy, your presence, your brand personality.
These give your photos editorial flavor and help you stand out in a sea of sameness.
Bringing the right props helps ground your session in your story. It’s not about clutter—it’s about clarity. We’re not just making things look good. We’re making things mean something.
Want help planning your brand session visuals? I got you! It is part of my process!
Let’s build your shot list together—book a free discovery call to start the convo about your Brand Storytelling Session.
A visual storyteller that focuses on human emotion & connection. I help families, individuals, & couples to share their beautiful messy story.
I also partner with humanitarian, non-for-profit organizations, and individuals building their brand share their stories with intention, dignity, & excellence, so they can have a greater impact on their communities.
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